Tagline: You name it. We shoot it.
Be Kind Rewind movie storyline. In Passaic, NJ, Elroy Fletcher runs a video store in a condemned building he claims was the birthplace of Fats Waller. Fletcher goes on a Waller centennial trip, leaving his foster son Mike in charge of the store. Mike’s peculiar friend Jerry tries to sabotage a power station and nearly electrocutes himself, getting magnetized in the process.
He inadvertently erases every tape in the store. Mike and Jerry hatch an plan to hide the disaster by making a homemade “Ghostbusters” to rent to a woman whom Fletcher will be phoning to check on them. Soon, with help, their homemade versions of films develop a cult following. Will this new business save the store and the building?
Jack Black stars in “Be Kind Rewind,” a one-of-a-kind comedy from the mind of writer / director Michel Gondry (“Dave Chappelle’s Block Party,” “Eternal Sunshine of the Spotless Mind”). Jack Black stars as a loveable loser stuck in a life that’s too small for his big dreams. But when he unintentionally erases all the tapes in a video store where his best friend works, he devises a plan to satisfy the store’s few loyal customers by re-creating and re-filming every movie they decide to rent.
In its opening weekend, the film earned $4 million in 808 theaters in the United States and Canada, ranking No. 9 at the box office, and averaging $5,013 per theater. As of September 21, 2008, the film had grossed $30.4 million worldwide—an estimated $11 million in the United States and Canada and $19 million in other territories.
Be Kind Rewind (2008)
Directed by: Michel Gondry
Starring: Jack Black, Mos Def, Danny Glover, Mia Farrow, Melonie Diaz, Arjay Smith, Paul Dinello, Marcus Carl Franklin, P.J. Byrne, Chandler Parker, Quinton Aaron, Amir Ali Said
Screenplay by: Michel Gondry
Production Design by: Dan Leigh
Cinematography by: Ellen Kuras
Film Editing by: Jeff Buchanan
Costume Design by: Rahel Afiley, Kishu Chand
Set Decoration by: Ron von Blomberg
Art Direction by: James Donahue
Music by: Jean-Michel Bernard
MPAA Rating: PG-13 for some sexual references.
Distribution by: New Line Cinema
Release Date: February 22, 2008
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